Senior Product Manager

Five years leading iOS, Android, web, AI and integration products end to end across NHS primary and secondary care: eRS, EMIS, SystmOne, GP records, national demographics.

Scotland's GPs were photographing patients' skin conditions on their phones and saving them to camera rolls. I led the fix, a national digital dermatology service, co-designing the HL7 FHIR spec with NHS Scotland. It's now live across all 14 health boards and 535 GP practices, retained £2M in at-risk contracts, grew Scotland revenue 20% and processed 13,000+ referrals in year one.

Advice and guidance calls only prove ROI if someone records the outcome, and most clinicians don't have time to leave them. Automated Outcomes transcribes the call and records the likely outcome, built on a self-hosted model so no patient data ever leaves approved infrastructure. One service went from 4% to 97% outcome capture, and that number was being used in contract renewals within months. Alongside it: GP record integrations routing 800+ clinical documents a day into EMIS and SystmOne at 96% acceptance with zero clinical data loss.

Product Manager

I owned pricing and billing for broadband products. The project I'm known for started in the lift. Staff kept complaining that the billing system produced wrong bills, so I dug into it with a data analyst and found a pricing bug on landline and broadband bundles. We corrected 1,500 undercharged accounts and recovered NZ$700K in three months, for NZ$12K of effort. A 58x return.

Also launched Business Wireless Broadband: 1,000 live connections in month one, then roughly 25% month-on-month growth for six months.

Product & Propositions Manager

Propositions for Skinny, a Spark venture, where volumes are high and margins are thin, so every promotion had to pay for itself. Free Data Weekends lifted customer spend 25% and cut churn 10% year on year. I also rebuilt the self-service help site: page views up 130%, load times down 60%, and noticeably fewer customers needing a human.